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Karl Lagerfeld and his cat Choupette

According to you, who is muse of two brands, weighs more than 3 million euros, has its own biography and two assistants to take care of itself? Well, it’s a cat. Yes a cat that is basically cute, sleepy and endearing. Though, this is not the kind of cat who like advertising for biscuit. This is a cat way more sophisticated and refined. Its name is Choupette, Karl Lagerfeld’s pet. Although Choupette is a cat, it has been a true inspiration for his owner and the heart of any creations at Chanel. Formerly Choupette belong to Baptiste Giabiconi, the breeder of Birmans with its white fur has been adopted by the Kaiser who felt in love with it harmless and mischievous sweet little face. Choupette is a business-cat. Not only it represents Opel and Shu Uemura, it also graced the cover of the Dutch Vogue and is also co-redactor of its owner’s magazine Karl Daily. Brigitte Bardot event wrote a letter to it so as to stand up for animal welfare. It may sounds ridiculous, artificial and excessive but nothing last forever in fashion because it is a world full of surprises. Either you like it or reject it Choupette really does matter.

Choupette is a muse Shu Uemura

Choupette is a muse Shu Uemura

Beauty Products Shu Uemura Choupette

Beauty Products Shu Uemura Choupette

Opel Corsa Choupette is the muse advertising

Opel Corsa Choupette is the muse advertising

Drawing of Choupette by Karl Lagerfeld

Drawing of Choupette by Karl Lagerfeld

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